The off season months for the home market are the winter months in which the weather is more unpredictable, there are more family holidays, and the market itself becomes slower. You can combat the sluggish off season by doing many of the normal things that would make your house more appealing in general, no matter the time of the year.
Research is the key to any sale, especially when it comes to houses. Research both the local housing market and your potential broker. When researching the local market, compare the price of properties that are similar in size and specifications as yours. Many home owners have assumptions on what the value of their home is worth and often overprice their property. During these off season months, overpricing will greatly reduce the traffic of potential home buyers. Moreover, do not be afraid to consider low-ball offers if that is what is needed to get the home sold. Sometimes, perks need to be given to entice home buyers during sluggish times. Along with this, you will need all the help you can muster, so hire an experienced, trustworthy broker to be on your side. Compare the years of experience, their area of specialization, and volume of sales when researching an agent. For example, if as an owner you know that your home will be a short sale, hire a broker with that sort of experience. Since the market will be down, you may be able to afford an agent with a lower commission fee than otherwise, so try negotiating in order to keep the costs of selling to a minimum. A good agent will be able to let you know what a good price for the home will be and guide the process between parties when selling your property.
Moreover, make your home appealing. There are many quick fixes out there that can make the home more marketable to home buyers with little expense to you. Borrow a simple video camera and tape a tour of your home to show family and friends. They will be able to critically judge what changes need to be made to make your home more attractive inside and out. Clean up the clutter around the house to make the home look more spacious and clean when being shown to potential buyers. If the leaves have not turned color, take pictures of the home while the grass and foliage is green, so home buyers can see what the home looks like at its most vibrant time of year on page listings. On that subject, work with your agent to list your home with more pictures and multimedia available, since many of today's home buyers do their research first online before they even visit any neighborhoods. You can add more light to rooms and make them look more spacious with updated window treatments and removing furniture. For larger repairs, a good idea is to have a home inspection done and fix what's on the report. Publishing these inspection and repair reports will give home buyers the peace of mind knowing that everything is in working order, especially if your home is on the older side.
Lastly, if you can afford to wait to put the home on market, consider waiting until spring. This will give you time to make the necessary repairs and upgrades and will also allow you time to research the market and your agents in a more relaxed fashion. Waiting for spring and summer will allow you to ask for a greater price in your home because more home buyers are on the market then. During the slower season, you have to be even more selling your property since market conditions are more tenuous for sellers and often, you may have to accept a lower offer. During prime market seasons, you may be able to afford better renovations along with a higher selling offer because of increased traffic.
It's not hard to find tips on how to sell a home in this market. The challenge is putting it into practice. If you could skip all the hassle and sell your house today, would you? Find out how!
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